If you have a stockbroker among your favorite friends, one
reason may be that he or she has been through likeability training designed to
attract customers and to keep them happy no matter what.
I say customers rather than clients because brokers (like
insurance agents) are not necessarily experts in investing (or insurance) but
they are salespeople compensated by sales commissions and they do have
expertise in salesmanship.
Sad to say, brokerage houses have a long and sordid history
of dishonesty, including fraud, and it is committed by their brokers in their
dealings with customers.
That terrible fact bothered Arthur Levitt when
he worked for 16 years on Wall Street, he worked on Wall Street. His concern
was said to be a big reason why he accepted chairmanship of the American Stock
Exchange (1978-1989) and later
of the Securities and Exchange Commission (July 1993-Sept. 9
1999).
Levitt
realized better regulation of brokerage houses and securities brokers was
needed, along with much better education of individual investors. He
established a website for them, so that they could get free access to corporate
filings and investor educational materials. He introduced a better regulatory
climate but not enough to meet his own standards, largely because Wall
Street had more influence than he did on the U.S. Congress.
With some help from Arthur Levitt’s books, among other
resources, I devoted the December 2006 issue of my 12-page monthly newsletter
to what
investors needed to know to recognize and to avoid becoming victims of
securities fraud. Also, a full copy of that issue is online and on file at http://napfa.org.
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